Rihanna: Smoking the Stoner Stereotypes
Rihanna is one of the most unapologetic women in music today. She says, wears and does what she wants, and whether that makes her a rebel, a role model, or both is up to you. Since her debut in 2005, she’s climbed above her detractors to become a powerhouse artist and businesswoman. With approximately 54 million albums sold worldwide, a successful perfume line, part-ownership in music service Tidal, a fashion partnership with Puma, a brand new beauty line, and the creation of the Clara Lionel Foundation to her name, it’s hard to believe that Rihanna is yet to celebrate her 30th birthday. And it’s even more surprising that she makes time to blaze up. But anyone who knows anything about Rihanna knows she’s an unabashed lover of all-things cannabis, a fact she’s increasingly incorporated into her public persona.
A Longtime Love Affair
We don't know exactly when Rihanna's love arffair with ganja began; she may have first been booted from a hotel room for smoking weed in 2010. We do know her marijuana consumption became especially apparent to the public in 2012, due to an internet posting. The singer was at Coachella and Instagrammed a series of pictures of herself in the middle of the crowd, sitting on her bodyguard’s shoulders, using his bald head as a blunt-rolling tray. Since then, she’s been photographed puffing on numerous blunts at the beach and has incorporated cannabis references into her album artwork.
Rihanna fans were treated to some false excitement in 2015, when an official-sounding statement surfaced online, purporting that the Barbadian beauty had entered the cannabis industry. The aptly-named “MaRihanna” was going to be “the first mainstream cannabis brand in the world,” but her actual representatives were quick to dismiss the claims as false. Perhaps, like many of her musical peers, she’ll enter the cannabis business in the future, we’ll have to sit tight for now. But based on the success of her perfume, fashion, and cosmetics lines, fans would smoke up some Rihanna-branded cannabis in a heartbeat!
Though Rihanna has indicated cutting down on her cannabis consumption in recent years, she’s still showing the love. Her 2016 album, Anti, features plenty of smoking references and 420-friendly verses and her 2017 footwear collaboration with Manolo Blahnik is cheekily-named, “So Stoned.” While her Instagram is now full of plugs for her various business ventures as opposed to joint-smoking selfies, it’s clear that Rihanna is still very much a part of the global 420-community.
Rihanna’s staggering success at the age of 29 is proof that there is no reason to believe potheads cannot be successful. She’s smashing boundaries and conquering stereotypes every step of her career. She’s made Time’s list of the "100 Most Influential People," accepted the Humanitarian of the Year award at Harvard University, and won eight Grammys while posting smoke sesh pictures along the way. She’s built a professional empire and amassed a social media following other celebrities would dream of, and she’s just getting started.